Discover treasures
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Aurora's Cottage
Cottage-inspired home & garden decor, books & toys, Michigan art & sweets, and apparel & accessories for the fun and free-spirited.
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Bayfront Beach & Bike
“Surf and turf” combination bike and surf shop featuring a wide variety of goods and accessories to help you create a ‘lifestyle of fun’ (operating seasonally; verify hours).
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Black Cat Emporium
Retail shop located between Michigander Bakery & Coffee Co. and Northwind Blooms.
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Cellar 152
Gourmet wine + provisions market for all your entertainment, picnic, and boating needs.
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Corner Drugs
Traditional drugstore with some Elk Rapids apparel, plus family- and kid-friendly toys/games/puzzles.
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Elk Rapids Nursery
Nursery & Landscape company offering top quality Shrubs, Trees, Perennials, Annuals, and garden necessities (operating seasonally; verify hours).
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Golden Hill Farms & Amy Kate Designs
Fresh and silk floral arrangements and bouquets, home and garden goods, spa and beauty products, and seasonal treasures.
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My Michigan Roots
Designed and printed in-house Michigan-inspired apparel and accessories, including shirts, hoodies, thermals, jackets, hats, drinkware, and more.
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Nifty Things
Filled with fun and funny (and nifty!) offerings, including iconic brands like Jellycat stuffies and Dune Jewelry.
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Northwind Blooms Boutique
Floral bouquets and arrangements, women’s boutique, Elk Rapids-inspired orange and black accessories, and more.
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River Street Dog
For your furry family members and friends.
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Stoney Cabin Toys
A magically iconic stone cabin full of both classic and on-trend toys, games, puzzles, and more (operating seasonally; verify hours).
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Traverse Bay Farms
Locally-made gourmet and fruit salsas, including a “Salsa Bar” for sampling (operating seasonally; verify hours).
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Wildflower Soapworks
Locally crafted soaps and natural body care, including bug repellent and anti-itch soaps, sprays, and balms.